At Uinta Brewing Co., they understand the importance of beers “brewed with environmental stewardship, support for community and a whole lot of passion.” The brewery’s most recent venture nails those values. They’re brewing a beer to support our national parks.
This brew, the Golden Ale, will be released as a rotating series. Described by Uinta as a “year-round refresher, this golden ale is light bodied and crisp with a subtle sweetness.”
With an ABV of 5.0%, Golden Ale is a bit boozier than your run-of-the-mill light beer. IPA-haters don’t be scared; it’s only rated to 21.0 on the IBU scale.
The brewery, based in Salt Lake City, deep in the heart of national park scenery, identifies itself as ‘a brand powered by adventure,’ and the cans’ designs certainly reflect that.
Several iterations of the Golden Ale will be released to honor one of the nation’s National Parks.
The artwork on the cans is simple, stunning, and, for lack of a better phrase, simply stunning. We totally get the sense of adventure that Uinta Brewing Co. is powered by from these. While the artwork may rotate, the beer itself will remain the same. The parks featured so far are: Yosemite, Yellowstone, Arches, Great Smoky Mountains, Acadia, Grand Canyon, Rocky Mountain, and Everglades.
The rotation has nothing to do with the classic Golden Ale flavor and instead speaks to the artwork of label design. There are eight planned releases and the National Park will change on each design. The illustrations are co-created with Anderson Design Group, based in Nashville, Tennessee.
Yosemite National Park is slated to be the first can released. You can find it in a six pack of 12-ounce cans in 37 states this month (February 2017). We’re stoked to see all of these cans, but we’re not sure if we’re supposed to drink them or not.
Will these 72-ounce bundles of art lose their integrity if the contents of each can is guzzled down? We won’t judge you either way.